Digital transformation is a major challenge for your competitiveness. The retail sector is faced with shrinking margins, growing competition from e-commerce and increasingly rapid changes in customer buying habits.

Hyperconverged in-store edge computing is the basis for an easy, flexible, scalable and secure IT infrastructure. An infrastructure ready to support in-store innovation and promote new applications that drive today's customer data and tomorrow's customer experience. New technologies such as edge computing, AI and the Internet of Things (IoT) are helping to meet the needs of the modern store.

Discover how Kiabi turns today's challenges into tomorrow's opportunities through innovation.

DOOH took off in 2012, rolling out in environments that more or less already hosted outdoor advertising (transport, malls, etc.).
While the point of sale was little or poorly exploited by advertising screens in recent years, the notion of retail media has shaken up this observation.
The value chain is being disrupted and offers new perspectives for additional revenue or an enriched brand experience at the point of sale.

1/ Acquisition of Passionata by the Delta Galil Group
2/ Creation and launch of the Passionata.com e-commerce site
3/ How to interface with information system connections : PIM, ERP, etc.
4/ A performance-oriented DA
5/ International orientation with Global-e

In a world where customer experience is becoming an essential lever for loyalty, partnerships play a key role in enriching loyalty programs and creating new opportunities for engagement.
This conference will show you how strategic collaborations can develop customer offerings, increase profitability and strengthen emotional commitment around shared values. Through inspiring case studies, Maxxing and Sia Partners will share best practices on how to make your partnerships a real driver of engagement.

Winner of the Grand Prix du Jury at the last Digilocales, DeepReach's multi-local solution for Teract and Cospirit will be presented in detail in a round-table format, covering geoplanning, geolocation campaign management, measurement and advertising optimization. A not-to-be-missed use case for all retail marketing profiles!

Easy24, an independent eB2B platform, has chosen Algolia to revolutionize its users' ordering experience for both on-trade (bars, restaurants, hotels) and off-trade (retailers, supermarkets, convenience stores) channels. By integrating Algolia's advanced search, personalization and analysis functionalities, Easy24 has considerably improved the speed of its platform, reduced search times, and increased conversions by 30 to 40%. This workshop explores how search optimization and personalization have enabled Easy24 to meet the diverse needs of its users while supporting its international growth. Come and discover the keys to this successful transformation, from the choice of technology to the impressive results on customer experience and sales performance.

Discover how Manhattan's 100% microservices/API, cloud-native and headless solution enables retailers to deliver an exceptional customer experience.
Unifying the management of inventory, orders, payments and after-sales services, this most innovative OMS on the market enables you to activate services offered only by the leaders, while accelerating and optimizing your processes.

In an ever-changing economic environment, brands are looking for new channels to develop their business and stimulate growth. The global e-commerce market offers an exceptional opportunity for companies to generate new revenue streams, expand their customer base and maximize profitability.
Join us to find out how Tara Jarmon has implemented an e-commerce growth strategy and is profitably expanding its online business internationally, while optimizing the use of its internal resources.
What you'll learn:
- Accelerate global e-commerce through advanced localization
- Define and manage an optimized offer adapted to each market
- Leverage data and best practices to support growth
- Identify and capitalize on e-commerce opportunities in existing and new markets
- Remain agile and react quickly to a constantly evolving global market

In October 2023, Le Slip Français completed its e-commerce migration to Shopify Plus. One year on, Guillaume, CEO of Le Slip Français, will share his experience and explain how this new ecosystem is enabling the Brand to enrich the customer experience, boost online conversion and accelerate international growth.