Tuesday, November 26th
- 13:00
- Room 4
Accelerating Retailers' Digital Transformation: The Strategic Role of Fractional Payments in Omnichannelity
Digital transformation has become a necessity for retailers wishing to remain competitive in an ever-changing environment. During this conference, we will explore how fractional payment, with the Alma solution, plays a key role in accelerating this transformation.
The Teract Group, owner of the Jardiland and Gamm Vert banners, recently deployed the Alma fractional payment solution on two e-commerce sites and in almost 500 stores in just 3 months, demonstrating a rapid and effective digital transformation.
Florent Mermet Bouvier, the group's digital and e-commerce director, will be joined by Antoine de la Rivière, VP Sales at Alma. Together, they will present an overview of the benefits of fractional payment to boost sales and enhance the customer experience. They will also address the economic and transformational challenges associated with this solution, in particular the integration of digital tools designed for users, whether customers or in-store staff.