Technological innovations are essential for improving operational efficiency, optimizing the customer experience, click&collect and delivery, checkout systems, and ensuring security in stores and points of sale (POS). They enable retailers to remain competitive in a constantly evolving market.
- Modern point-of-sale (POS) systems :
- Cloud-based POS solutions: POS systems that operate online, offering greater flexibility and accessibility.
- Touch point-of-sale terminals: Touch screens for cashiers to quickly enter transactions.
- Click & Collect :
- Online order management systems: Solutions enabling customers to place orders online and collect them in-store.
- In-store pick-up kiosks: Self-service kiosks where customers can pick up their online orders.
- In-Store Marketing :
- Digital signage: The use of digital screens and panels to display in-store advertising and promotions.
- Bluetooth beacons: Bluetooth transmitters that send notifications and special offers to nearby customers' smartphones.
- In-store navigation :
- In-store navigation applications: Mobile applications enabling customers to quickly find products in the store.
- Electronic labels: Electronic labels on shelves that display prices and product information in real time.
- Cashier Systems :
- Mobile payment systems: Solutions that enable customers to pay with their smartphones, for example, Apple Pay or Google Wallet.
- Self-service checkout systems: Automatic checkouts where customers scan and pay for items themselves.
- Security Systems :
- IP video surveillance: The use of network-connected security cameras to monitor sensitive areas of the store.
- Theft detectors: Systems that alert you to suspicious movements or attempted thefts.
- Inventory management :
- Inventory management software: Computer applications that help retailers efficiently track and manage their inventory.
- RFID systems: The use of RFID technology to automatically track items in store.
- Customer Experience :
- Interactive kiosks: Interactive kiosks where customers can search for products, place orders or obtain information.
- Augmented reality technologies: Solutions that enable customers to view products in 3D or try on clothes virtually.
- Lighting systems :
- Intelligent LED lighting: The use of programmable LED lighting to create ambience and draw attention to certain products.
- Queue management :
- Queue management systems: Solutions that allow customers to take a ticket and wait their turn in an organized way.
- Data Collection :
- Customer data collection systems: Tools to gather information about customers, their buying habits and preferences.