Arc - 200 Years of History, Commerce Reinvented: From Digital Transformation to Profitable Growth

Description

How does a group with 200 years of history transform its e-commerce business to grow sales and manage profitability? Arc and Colorz share the decisions shaping this transformation: migrating from Magento to Shopify, expanding into new sales channels and balancing growth with profitability. A practical look at the role of technology, strategic guidance and AI in simplifying analysis, informing decisions and empowering teams. This session will be held in French.

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