Your Next Customer Is a Robot. Are You Ready to Sell to It?

Description

Your customers are already asking ChatGPT, Gemini, or Claude which pair of shoes they should buy. Tomorrow, AI agents will place orders and make payments on their behalf. For retailers, three key questions arise: How can you ensure your products are recommended by AI? How can you distinguish legitimate agents from malicious bots? How can you accept payments initiated by a machine? Guillaume Yribarren (Galitt, Sopra Steria) explores what is changing for retailers, what uncertainties remain, and the decisions businesses need to start making as early as 2027.

Presented by

By

Suggested Sessions

*/